With innovation comes opportunity to convert value-conscious grocery shoppers
The days of “one-stop shopping” are over. Grocery shoppers have split their loyalty — and purchasing — between more physical stores and ever-increasing e-commerce options. We can help you find the right shoppers, improve their perception of your stores, and show them tailored product offerings to keep products moving off your shelves.
Key Grocery Trends
Most consumers are looking for ways to save.
Source: Junglescout, March 2021
Reaching discerning grocery shoppers requires a multichannel approach
Sources: 1. 2021 Consumer Intel Report, Valassis ; 2. Prosper Insights & Analytics MBI, 2021