2022 Holiday Video


In this video, Beth Johnson shares what’s different for the holidays this year and offers advice for preparing to win in the alcohol category with consumers during this most important season of the year. 

About the Author

Beth Johnson is senior manager, client strategy, focusing on using insights and strategy to help her clients realize their consumer engagement objectives. She has over 25 years of experience across many verticals in thought leadership, consumer insight and analytics to drive revenue.