Blogs

At Vericast, we fuel growth and drive meaningful commerce. We have the data, media, technology and people to empower you to deliver the right message, at the right time, with the right media, in a privacy-forward way.
2025 Loan Playbook
Report Financial
2026 Loan Acquisition Playbook

The demand for consumer lending is set to surge. Consumers, eager to secure financing, will increasingly turn to banks, credit unions, and other lending options. Now is the time for financial institutions to prepare their marketing strategies to capture these imminent lending opportunities with a variety of outreach strategies.
checking growth account balance
Retail
Fibre Federal Credit Union Acquires $22.7M in Deposits in 7 Months

Fibre Federal Credit Union partnered with Vericast to boost account growth through a targeted Checking Engine campaign and yielded wildly successful results.
Merger acquisition best practices
Infographic Financial
10 Ways to Maintain and Amplify the Value of Your Merger or Acquisition

Mergers and acquisitions require a lot of complex decisions, but none are more critical than those that impact
your customers or members. These ten best practices will help you retain customers for a successful M&A.
mergers and acquisitions strategies
Blog Financial
Q&A With a M&A Expert

Uncover proven strategies for seamless mergers and acquisitions in banking, with expert insights on integration, client retention, and long-term value creation.
How AI Payments Are Transforming Digital Wallets
Blog Financial
How AI Payments Are Transforming Digital Wallets

Discover how AI Payments are revolutionizing digital wallets and the future of transactions in financial services.
do people still use checks payment trends
Blog Financial
Do People Still Use Checks? Yes and Here’s Why

Do people still use checks? Yes – especially millennials. Explore why checks remain relevant despite mobile payment growth and digital trends.
deposit growth strategies
Blog Financial
Deposit Acquisition Strategy for Banks and Credit Unions

Explore modern deposit acquisition strategies using data, targeting and analytics to attract high-value account holders and drive long-term growth.
credit trigger credit trigger leads
Blog Financial
What Are Credit Trigger Leads and How Can They Grow Loan Volume?

Credit trigger leads help lenders reach consumers shopping for credit. Learn how to use them to boost loan volume and outpace competitors.
M&A
Infographic Financial
Sealing the M&A Deal: Your Blueprint for Mergers

Discover key strategies for successful bank mergers and acquisitions. Learn how to reduce customer attrition, grow revenue, and build brand equity through personalized communication and proactive service.