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Lauren Kirkley, Chief Operations Officer, is responsible for all of Vericast’s key execution and support processes, including Contact Center Services, manufacturing and IT. With her team, Lauren’s focus is on optimizing the company’s processes in line with the changing needs of the clients, consumers and businesses Vericast serves. In addition, Lauren oversees the company’s strategic growth initiatives and other areas to support technology and process advancements across the business.
With more than 15 years of experience, Lauren brings extensive expertise in operational performance management, human resources leadership and business transformation. Prior to Vericast, she served as Chief Business Performance Officer for Engie Insight (previously Ecova), where she directed operational performance assessments, drove company-wide transformation programs and led key employee engagement efforts, including human resources, change management and corporate responsibility. She also previously served as the Vice President of Internal Audit for Ecova where she was responsible for developing and executing the company’s internal audit plans. Prior to joining Ecova, Lauren spent 10 years with Harland Clarke Holdings, holding several leadership positions including Vice President of Internal Audit. Her experience also includes two years of business process and risk consulting at Andersen LLP.
Lauren Kirkley, Chief Operations Officer, is responsible for all of Vericast’s key execution and support processes, including Contact Center Services, manufacturing and IT. With her team, Lauren’s focus is on optimizing the company’s processes in line with the changing needs of the clients, consumers and businesses Vericast serves. In addition, Lauren oversees the company’s strategic growth initiatives and other areas to support technology and process advancements across the business.
With more than 15 years of experience, Lauren brings extensive expertise in operational performance management, human resources leadership and business transformation. Prior to Vericast, she served as Chief Business Performance Officer for Engie Insight (previously Ecova), where she directed operational performance assessments, drove company-wide transformation programs and led key employee engagement efforts, including human resources, change management and corporate responsibility. She also previously served as the Vice President of Internal Audit for Ecova where she was responsible for developing and executing the company’s internal audit plans. Prior to joining Ecova, Lauren spent 10 years with Harland Clarke Holdings, holding several leadership positions including Vice President of Internal Audit. Her experience also includes two years of business process and risk consulting at Andersen LLP.
Vericast is a premier marketing solutions company that accelerates profitable revenue growth for the 70,000 businesses it serves directly by influencing consumer purchasing and transaction behavior at scale while engaging with over 120 million households daily. Its major business units, Valassis, Harland Clarke, and QuickPivot are recognized as leading providers of incentives, advertising, marketing services, transaction solutions, customer data and cross-channel campaign management, and intelligent media delivery that create millions of customer touch points annually for their clients.